We've watched generic shops put firms one ad away from an ethics complaint. We built our playbook reading the codes, by state, by practice area, line by line. Compliance isn't where we end the brief. It's where we start it.
Your best intake channel is getting thinner every year. The firms still growing have built an owned pipeline (search, content, paid, brand) that doesn't depend on someone else's Rolodex.
PI in your market is a cost-per-click bloodbath. The way out isn't more budget. It's sharper creative, smarter negatives, and landing pages that convert the clicks you've already paid for.
Each piece supports the others. None of it works on its own.
We sort your list into the groups that matter: past clients, referral sources, new leads, and people who went quiet. Each group hears something that fits where they are.
Welcome notes, reminders, and win-back messages that go out at the right moment on their own, so you reach people the day they are ready, with no one watching the clock.
Newsletters and updates written by people who know your field and designed to look like your firm, so they feel like a note worth reading, not junk mail.
We set up and look after your sending so your emails land in the inbox, not the spam folder, and follow the consent and spam rules so every send stays on the right side of the line.
We review your list and past emails to see what is working and what is being left on the table. Most firms have real revenue sitting idle, between fifty and two hundred thousand dollars worth.
We decide who hears what, and which emails should send automatically when someone reaches out, books, or goes quiet, so the right message goes out at the right time.
We design the emails in your brand, set up the automatic ones, and test everything. Your first automated emails are live within thirty days.
We test subject lines and offers, keep your list clean, and review the content each quarter. You get reports tied to revenue, not just who opened.